Sell Instagram, WhatsApp and Messenger appointment setting under your own name. Your clients get a portal, a connect hub and analytics on your domain. SetSmart runs the conversations and books the calls.
Pro, Scale or Enterprise. White-label mode is switched on from your settings.
One share link, no login, no mention of our platform. Once your domain is verified, every page below is served on it.
Connect the channels and calendar your AI setter will use.
Instagram Connected
WhatsApp Connected
Calendly Connected
GoHighLevelConnect
Cal.comConnect
iClosedConnectOverview, Connections, Analytics and Settings under your name and logo. Revoke the link at any time.
One unbranded page to connect WhatsApp, Instagram, Messenger, Calendly, GoHighLevel, Cal.com or iClosed, or a deep link to just one of them.
Booking and conversation stats per client, the numbers you put in the monthly report.
Clients read conversations, reply and pause the AI on a lead. Switch it off to keep the inbox in-house.
Booking alerts land in the client's Slack with your agency name and icon. Clients never receive SetSmart emails.
Add forms.youragency.com, create the DNS records shown, click Verify. Every client link is then generated on it.
The same setter your own account runs, plus the layer that makes it yours to sell.
Create, rename, open and remove workspaces from one dashboard. Every message counts on your plan, with no per-client fee.
White-label mode runs on our Advanced engine. Neither you nor your clients bring API keys.
Shown at the top of every client page. Leave both empty for a neutral look.
Portal, hub, analytics and forms on your own domain, with no mention of our platform.
Clients never create a SetSmart account. One link opens their space; revoke it whenever you want.
A key per workspace, plus agency endpoints to create clients, mint connect links, read prompts, conversations and usage.
Write each client's script in the SetSmart builder: offer, qualification questions, disqualifiers, follow-ups, voice notes.
The AI books straight into Calendly, GoHighLevel, Cal.com or iClosed, inside the chat.
Instagram, WhatsApp and Messenger on the official Meta APIs, as on a direct SetSmart account.
From your settings to a client's first booked call, in four steps.
Open Settings, then Advanced, and switch on white-label mode. Add your name, your logo and, if you want, your domain.
One click from the agency dashboard. Open it to build the client's assistant, then return through the top banner.
Your client opens their portal and clicks Connect on Instagram, WhatsApp or Messenger, then on their calendar. No password, no signup.
It replies in seconds, qualifies the lead, follows up and books the call into the client's calendar. You see it all in their inbox and analytics.
White-label mode is not a separate plan. It is a mode on the Pro, Scale or Enterprise subscription, and your clients' messages come out of that quota.
Your first white-label clients.
$97/month
Annual billing: $970 a year, two months free.
Where most agencies land.
$297/month
Annual billing: $2,970 a year, two months free.
High volume, lowest cost per message.
$797/month
Annual billing: $7,970 a year, two months free.
You invoice your clients yourself, with your own tool and prices. SetSmart bills you once a month for your plan and any top-ups, nothing per client.
Say a client uses about 500 messages a month. Here is how many such clients each plan covers before any top-up, and what the platform then costs you per client.
| Pro | Scale | Enterprise | |
|---|---|---|---|
| Messages included | 1,000 | 4,000 | 15,000 |
| Clients at about 500 messages a month | 2 | 8 | 30 |
| Platform cost per client | $49 | $37 | $27 |
Illustrative volume, not a statistic. Extra volume is billed per 1,000 messages at your plan's rate. For reference, Stammer, a white-label chatbot builder, tells its agencies they typically make $300 to $500 in monthly recurring revenue per client.
Most white-label chatbot platforms sell a rebranded bot builder. SetSmart sells a finished setter. Here is where each one wins.
| Criteria | Generic white-label chatbot builder | SetSmart white-label |
|---|---|---|
| Channels | Website widget first, Instagram and WhatsApp among many add-on channels | Instagram, WhatsApp and Messenger DMs, where coaches and creators sell |
| Booking into calendars | A booking link or a calendar plugin bolted onto the flow | Books the call in the conversation into Calendly, GoHighLevel, Cal.com or iClosed |
| What the client sees | A rebranded builder dashboard the client has to learn | A portal, connect hub, analytics and inbox on your domain, no login |
| Quota model | Per-agent, per-seat or per-licence pricing | One message quota shared by every client workspace, top-ups above |
| API | Varies by platform | Per-client keys, agency endpoints and MCP access |
Builder column summarised from the public pages of Botsify, BotPenguin, Robofy and Stammer, checked in September 2026.
Real reviews from entrepreneurs using SetSmart every day.
Probably my most profitable purchase of the year: +50 qualified appointments/month on full autopilot! Before, I was paying a setter but he missed leads and took too long to reply. Now I pay much less and I never miss a single request! I recommend it 1000%
Lina Adam
Personal branding coach · 37.7k followers
Implementing SetSmart increased appointment bookings by 30%.
Edouard Clerc
Online coach · 53.2k followers
Amazing software, really qualitative and the team is really responsive as well!
Alban Biaou
AI setting agency · 250 followers
I book 15 to 25 calls per week... without managing a single setter.
Mathis Ladoué
Online fitness coach · 22.4k followers
The tool is very flexible and the built-in agent is a real plus for configuring your setup. I also recommend making heavy use of WhatsApp voice notes, it works really well :) Thanks Viktor for the work!
Anis Khelalef
Agency for wellness practitioners
Thanks to SetSmart, I make over $100K/month with +25% more calls
Thuan Aime
Online trainer · 7.2k followers
It's a precious help for setting and very effective! I recommend SetSmart to all entrepreneurs.
Flora Guindre
Doula & perinatal coach · 3.1k followers
$10,000 in revenue, 60% of calls via SetSmart. 10x cheaper than a human setter.
Manuel Nani
Scale Partner · A New Growth
Really great! Support is super responsive, the tool is easy to customise with a simple interface to use, I really recommend switching from a human setter to AI setting!
Antonin Guyonnet
Weight loss fitness coach · 3.8k followers
I went from 2 to 5 calls per day without spending any time on it.
Entrepreneur Faineant
Online coach · 121k followers
Honestly the best AI I have seen. It can talk like a human, book calls, send voice notes, send links, send everything. There are a couple of limitations but overall it is the best AI I have come across since working online.
Evan Robinson
Jul 24, 2026 · 19.7k followers
I run a coaching business, and follow-ups in DMs were always so brutal, and I was so slow at it. SetSmart has allowed me to replace what I was doing and even a potential setter, to have really detailed conversations with people, have the conversations faster, and do them, even in some cases, better. Victor, the creator, is super responsive and always building and improving. Money well spent.
Ryan Freng
Fitness coach · 3.1k followers
SetSmart is incredible! I've booked so many more calls because it is talking to my leads non stop!
Lindsey Mathews
Perimenopause coach · 143.4k followers
Support goes the extra mile to implement features which allowed us to build workflows tailored to our situation.
Ralfs G.
Head of acquisition
The system is really interesting. I save time, it's far more qualitative and it books much faster than a human setter you have to manage and pay more for. And on top of that, the customer service is super responsive for the slightest technical question.
Maxime Domergue
Online fitness coach · 51.9k followers
I've tested quite a few AIs and, for me, you're clearly the Rolls-Royce of the market. Having so much control over the agent without depending on anyone, being able to manage bookings directly from SetSmart, embedding voice notes in the prompt... it's exactly the kind of system I dreamed of. I've tried several competing solutions and, in my eyes, none offers such a good balance between features, response quality, flexibility and price. Another big strength: Victor. He replies extremely fast and, when you suggest an improvement or raise a need, he often implements the changes very quickly. It's really great to see a product evolve so fast with such responsive support. Honestly, it's incredible work. Congrats to the whole team!
Roy Cohen
Coach for women · 53.2k followers
A great tool, really well thought out for setting. Easy to get to grips with and set up, I recommend it to everyone! The bot doesn't feel like AI at all, it really comes across as human!
Sonia Fondimare
Founder of Oya Fit Academy · 1.8k followers
Been using SetSmart about a month. It's been performing well. Booking calls and delivers freebies via keyword posts on IG. Takes a lot of training, but works well after. The owner Victor even stepped in to help me out a few times. Keep it up bro. Great software.
Dream Car Secrets
Luxury car buying advocate · 103.8k followers
Top-notch service!
Shako Fit
Online fitness coach · 82.7k followers
I've been using SetSmart for over a year now and nothing but good things to say. Customer service is top-notch and they're really responsive. You can customize your assistant 100%, plus all the parallel tools that let you configure agents yourself, very easily. The possibilities are endless, and that's what makes SetSmart stand out.
Hugo Gourheux
Fat loss & female metabolism coach · 4.2k followers
Setting a much higher amount of appointments for my business since I started using SetSmart about a week and a half ago. Very happy with it and highly recommend.
Harrison James
Sober coach · 1.6k followers
This has completely replaced my setting position and blown it away at a fraction of the price. I will never go back to a human setter. The customer service team has been absolutely phenomenal. I had a ton of requests and they fixed every single issue. Definitely recommend.
Zac Kann
Weight-loss coach · 43.5k followers
This is an amazing tool! It has set more meetings inside of a week than we ever have before. The support I got during onboarding was phenomenal, all my questions answered quickly. The functionality is incredible and it has made my work day so much easier. No more responding to hundreds of DMs. Highly recommend!
Audrey
Fitness coach · 15.5k followers
I tried a lot of platforms to automate my DMs, and clearly SetSmart is by far the best. Victor's responsiveness is incredible. Try it once and you're hooked! In just 30 days, I booked 50 qualified calls. Now all I have to do is scale the ad budget and reach the next level.
Thomas Dunsford
Nutrition coach · 3.8k followers
I love this system, especially during ad campaigns when new followers come into the Insta account. There's no way I can chat with everyone! The assistant takes over and books calls automatically. What a time and energy saver. I put my phone down, messages come in, and the AI setter handles them for me. What a relief!
Marie Langellier
Fitness coach · 3.6k followers
An incredible tool that saves you so much time and books calls almost every day on autopilot! Once you've tried it, you can't live without it.
Clément
Nutrition coach · 65.9k followers
I scale all my clients with SetSmart. I use this AI Setting software for my agency's clients. We spend over $100k/month on ads, and SetSmart is one of the main levers for the profitability of our sales funnels. Clearly the best AI setter on the market. No competitor at the same level. Highly recommend!
Benjamin Sulli
Apr 29, 2026
I've been using SetSmart for over a year and I'm really very satisfied. The platform is continuously updated, like the recent Claude connector. Today I only have one human setter, and yet SetSmart is largely enough to generate €100,000/month in revenue. It also makes follow-ups easy on WhatsApp, Instagram and many other channels.
Thuan Bouvet
Online educator · 18.8k followers
Very functional product, but above all a super responsive team that constantly improves it. No reason to look elsewhere for the next 10 years.
Thomas Ribes
Maldives travel · 10.5k followers
Victor is super responsive, it saves a crazy amount of time, and it avoids the human errors of setters. In short, I recommend it 100%.
Sacha
Yoga teacher · 178.7k followers
Really easy-to-use and super powerful tool. It brings together exactly what you need to use AI for setting. I can only recommend it!
Kevin Palombo
Online business · 18.1k followers
Truly an incredible app. And above all, support within minutes whenever I have a problem. The AI and this app changed my work, and therefore my life. Thank you so much!
Kevin William
Fitness coach · 3.4k followers
Customer support is INCREDIBLE! I am not good with AI at all and Victor has been helping me out and making the experience 100% better than if I didn't have support! (Truth be told, I might have given up setting it up if I didn't have his help.)
Cait
Jul 5, 2026
Real, hands-on support and everything works super well! Thank you so much, it was my best choice.
Patricia
Apr 24, 2026
Simple to use, intuitive and effective app. Everything runs smoothly and reliably, which makes it pleasant to use every day. I recommend it without hesitation.
Aloïs Taloc
Online coach
Start on Pro or Scale, switch on white-label mode from your settings, and send your first client their link today.
7-day free trial on Pro and Scale.
